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Apple has released two new ads on YouTube, entitled “Hardware & Software” and “Loved”. The first ad talks about the fact that Apple is responsible for both major aspects of the iPhone, making both the hardware and the software. Apple is probably trying to point that that with an Android device, you get hardware made by a manufacturer and software made by Google.
The second ad showcases how happy iPhone users are with Apple saying that 99 percent of people who own an iPhone love it. Let's have a look at the two ads:
So, as you can see, both ads end with the slogan, “If it’s not an iPhone, it’s not an iPhone.” The videos can be seen below. Today’s new ads are also similar to some old iPhone 4 ads, which used the tagline, “If you don’t have an iPhone, you don’t have an iPhone". Leave your comment below and let us know what's your impression of these new ads.
Source: YouTube