Apple Reveals Apple Pay Mobile Payment Platform

Apple Reveals Apple Pay Mobile Payment Platform

dgstorm

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Apple also unveiled their new mobile payment platform called Apple Play. Here are the details:
  • Apple Pay will work with the three major payment networks: American Express, MasterCard, and Visa.
  • To get started with Apple Pay, you can simply add a card from your iTunes account.
  • Apple Pay will be available in the U.S. in October 2014
  • There’s no need to fill out lengthy account forms. Card details are kept private and won’t be shared with the online merchant.
  • Apple Pay is built through relationships with great retailers and partners.
  • Apple Pay works with the top bank issuers that handle 83% of the credit card purchase volume.
  • There are more than 220,000 merchant locations that accept contactless payment.
  • Cashiers don’t see your name, your card number, or your security code.
  • Apple doesn’t know what you bought, where you bought it, or how much you paid for it.
  • It generates a dynamic security code, replacing the static security code from the back of your card
  • Each transaction is authorized with a one-time unique number.
  • When you add a card to Passbook, its number is never stored or shared on your device or Apple servers.
  • To add a different card, just use your iSight camera.
This is going to be a huge opportunity for Apple, and this program should prove to take the company to a whole new level in taking care of their customers.
 

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