Apple Updates the iOS App Store With a new Shopping Category

[RaduTyrsina]

Apple has updated the iOS App Store with a new Shopping category that will allow iOS users to find easier shopping-related apps. The Shopping category will be available to users worldwide and will comprise of apps that offer shopping, auctions, price comparisons, coupons, product reviews, and more.

Apple plans to use the Shopping category to highlight apps that support Apple Pay as there are already many apps that already include Apple Pay integration.

The new App Store category will include launch with several different collections of shopping apps, including a "Save While You Shop" category that will be offering exclusive discounts from a variety of merchants like Everlane, Zappos, Groupon, and Nordstrom.

Source: iTunes