Apple's European Black Friday deals consist in product discounts

[RaduTyrsina]

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We have just shared with you Apple’s Black Friday deals in the Apple Store for customers from the United States and Canada. Unfortunately for those who were looking to buy discounted Apple products, this hasn’t happened, as Apple has included gift cards rather than offering its longed-for devices at a reduced price.

Unlike its Black Friday deals for customers in U.S, Canada, Australia or New Zealand, Apple is discounting products instead of handing out gift cards in some European countries which shows Cupertino is tailoring this years sales based on specific geographic demands. Here are some examples of discounts from Apple’s UK store.

- iPad Air: Save £31-61
- iPad mini: Save £15 on non-Retina models, no discount on Retina models
- iPad 2: Save £25
- iPod touch: Save £25
- iPod nano: Save £11
- MacBook Air: Save £81
- MacBook Pro: Save £81 on both Retina and non-Retina models
- iMac: Save £81
- Apple TV: Save £15
- AirPort Extreme: Save £15
- AirPort Time Capsule: Save £25
- Various accessories: Discounts vary

Source: Apple UK