The analysts claim that Apple is planning to manufacture 91 million of the new iPhones during the second half of calendar year 2018 with an additional 92 million units rolling off the production lines in the first half of calendar year 2019. The analysts say that production plan for the first half of 2019 in particular would be "far larger than normal cycles."
Interestingly, the analysts said that the relatively muted product cycles that Apple has seen over the last couple of years "was below historical patterns for myriad reasons." Those reasons include "size, cost, [and] lack of differentiation from previous models." "The iPhone 11 Plus should satisfy those unhappy with the iPhone X due to size concerns, while the iPhone 9 device should satisfy more budget-conscious and the aforementioned extension of the iPhone 8 model builds will round out a fairly extensive line-up," the analysts said.
Investors should keep in mind that while Apple offers a wide array of products and services, most of its revenue and profit comes from iPhone sales. In the company's last fiscal year (that's fiscal year 2017), iPhones made up a full 62% of its net revenue. Apple's iPhone business dictates how well Apple does.
a bit more.........Apple's betting big on this year's iPhone
Interestingly, the analysts said that the relatively muted product cycles that Apple has seen over the last couple of years "was below historical patterns for myriad reasons." Those reasons include "size, cost, [and] lack of differentiation from previous models." "The iPhone 11 Plus should satisfy those unhappy with the iPhone X due to size concerns, while the iPhone 9 device should satisfy more budget-conscious and the aforementioned extension of the iPhone 8 model builds will round out a fairly extensive line-up," the analysts said.
Investors should keep in mind that while Apple offers a wide array of products and services, most of its revenue and profit comes from iPhone sales. In the company's last fiscal year (that's fiscal year 2017), iPhones made up a full 62% of its net revenue. Apple's iPhone business dictates how well Apple does.
a bit more.........Apple's betting big on this year's iPhone