Today Apple announced that a new Apple Store located in Sweden at the Mall of Scandinavia will be opening on September 20th. This date coincides with the expected release date of the iPhone 16, perhaps hinting that the store will open on launch day for this year's iPhone lineup.
This will be the third Apple store in Sweden, although the Väla Centrum shopping mall retail store closed earlier this year.
The opening date is likely no coincidence, as this new Apple Store is set to open on what is expected to be the busiest day of the year to a ton of fanfare around Sweden.