Apple Retail Stores Could Soon be Accepting Trade-Ins

[Maura]

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If a report on AppleInsider is anything to go by, Apple retail stores could soon be accepting trade-ins. The report, which was originally on Bloomberg, says that the programme will be run by Brightstar Corp, the same company that is already in charge of trade-ins for AT&T and T-Mobile. Bloomberg’s sources told them that Apple’s reason for introducing this feature is to give its customers more incentive to trade in their old iPhones in order to upgrade to the newest iPhone (currently the iPhone 5). As AppleInsider notes, the AT&T trade-in program currently allows customers to trade in their iPhone 4 or iPhone 4S for $200, which is exactly the cost of a new iPhone 5 on a two-year service contract. And as for where those traded-in, second-hand phones will end up, AppleInsider says that Brightstar is believed to have agreed to only sell the old iPhone 4 and iPhone 4S models in emerging markets, so that they won’t end up back in the US market. [/FONT]

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[FONT=&quot]Source:[/FONT] Apple retail stores to begin taking iPhone trade-ins - report